Style

LOEWE Steps Into the World of 'Nightmare Before Christmas' in New Disney Collection

The collection follows Tim Burton's recent collaboration with ASAP Rocky for 'Don't Be Dumb.'

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Few films can lay claim to an indisputable cultural ubiquity that stretches from as early as September through the end of December each year, thus spanning a slew of distinctly different holidays in the process. Even fewer stand tall as a classic of stop-motion animation, though that’s a title Tim Burton’s The Nightmare Before Christmas, directed by Henry Selick, has held for decades.

Now, with Halloween 2026 behind us and Christmas barreling down, Burton and LOEWE are giving Nightmare fans a chance to live like Jack and Sally if they want thanks to a reimagining of the story’s instantly recognizable visual language. This takes the form of a new collection and accompanying campaign, complete with involvement from Burton himself.

The collection launches Nov. 12 and includes bags, ready-to-wear pieces, fragrance, and more. For the main film component of the new campaign, LOEWE ambassadors David Jonsson and Eva Victor are joined by Jordan Firstman and Sandra Bernhard.

See more below, then be sure to check out the Disney shop on Complex.

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