Trace William Cowen Portrait

Trace William Cowen

Trace William Cowen is a writer whose work has also appeared in Alternative Press, Uproxx, and elsewhere. As Complex's Senior News Writer, Trace pens everything from quick news hits to expansive features covering music, film, memes, politics, fashion, and the unique places where all these things intersect.

Joined March 2015 | 18454 posts
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Two soccer jerseys: one with red and white panels featuring handwritten notes and a "KidSuper Football Club" badge; the other is light blue with maroon stripes and floral designs.

World Cup 2026's Best Jersey Collabs: How to Buy

The World Cup is over, but you can keep the magic alive with these jerseys.

Trace William Cowen5 hours ago
J. Cole performing on stage, wearing a dark hoodie and holding a microphone, with an expressive look.

J. Cole Laughs After Bra Is Thrown at Him During "Work Out" Performance: 'Gotta Cherish That Sh*t'

Cole joked to the crowd that a bra toss hasn't happened at one of his shows "in a long motherf*ckin' time."

Trace William Cowen7 hours ago
Lizzo in a shimmering dress on the left; PlaqueBoyMax in a blue hoodie on the right, standing against a dark backdrop.
Trace William Cowen8 hours ago
PlaqueBoyMax in camouflage attire, sunglasses, and a headscarf stands in front of a glass building with a Red Bull Mirage sign.

PlaqueBoyMax Praises Wardrobe as 'Real Friend' After Award Win at Kai Cenat's Streamer University

Wardrobe has “a very promising future,” according to PlaqueBoyMax.

Trace William Cowen9 hours ago
Two groups of people are wearing baseball attire. The left group is in Dodgers gear, and the right group is in Yankees gear, sitting in living rooms.

KAWS x MLB Collection f/ Yankees and Dodgers: How to Shop on Complex

Following its Fanatics Fest debut, we break down how to shop the collection on Complex.

Trace William Cowen10 hours ago
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Dave Chappelle in a beanie and puffer vest, IShowSpeed in a suit, smiling confidently.
Trace William Cowen11 hours ago
Le'Veon Bell in a white "Rhude" shirt stands in front of a wall of speakers with various brand logos like Amazon Music and Audible.
Trace William Cowen11 hours ago
Kane Parsons in a gray suit stands in front of a wall with the word "Backrooms" on it.

21-Year-Old 'Backrooms' Director Reportedly Being Eyed for A24 Deal Worth $65 Million

Kane Parsons no doubt has the upper hand in negotiations after the runaway success of his debut feature.

Trace William Cowen3 days ago
Magazines featuring "heard!?" with Nick Holiday. Left: Nick making a funny face. Right: Jacket with event details for a pop-up in NYC.

Nick Holiday and Clayborne Bujorian's 'Heard!?' Complex NY Pop-Up f/ Free Timberlands: What to Know

The pop-up, hitting Complex NY this weekend, doubles as a performance.

Trace William Cowen3 days ago
The Combs twins in matching pink outfits pose in a pink-themed room with metallic decor.

Diddy's Twin Daughters Praise Him as 'Amazing Dad,' Argue 'His Press Is His Own'

"It's separate," 19-year-old twins Jessie and D'Lila Combs argue.

Trace William Cowen3 days ago
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Hands reaching for a trophy with the text "Complex Family Style New York" in bold white letters on a blue background.

Family Style New York 2026 Exclusives: How to Shop on Complex

Off-White, KidSuper, and others are featured in the lineup.

Trace William Cowen3 days ago
Travis Scott, James Blake, Ludwig Göransson together at 'The Odyssey' red carpet event.

Travis Scott, James Blake, and Ludwig Göransson Link for 'The Odyssey' Track "When I'm Home"

La Flame previously worked with Nolan for the 'Tenet' track "The Plan."

Trace William Cowen3 days ago
LeBron James speaking in a suit; Jay-Z in a white shirt and hat at an outdoor event.

LeBron James on Impact 'Big Brother' Jay-Z Has Had on Him: 'One of My Biggest Inspirations'

The four-time NBA champ first met HOV when he was just 16 years old.

Trace William Cowen4 days ago
LeBron James in a denim shirt and bucket hat, wearing sunglasses, holds a wine glass. Stone wall background.

LeBron James 'Looking Forward' to What's Next After Lakers Exit: 'This Guy Said Come to the Yankees'

LeBron made clear, however, that fans and haters alike are welcome to join him for the next chapter.

Trace William Cowen4 days ago
LeBron James in a striped shirt and cap stands in front of a purple backdrop with logos like Popeyes, Amazon Music, and Snapchat.

LeBron James, Tiffany Haddish, Travis Bennett, and More Hit UNINTERRUPTED's NYC Athlete Party

Jutta Leerdam, Chiney Ogwumike, and more were also in attendance.

Trace William Cowen4 days ago
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Drake performing on stage, wearing a white vest and holding a microphone. YUME in a yellow top is holding a "Complex News" microphone.

YUME Looks Back on Co-Producing Drake's Kid Cudi-Featuring "IMY2" at Just 14 Years Old

The rising star was credited on Drake's Kid Cudi-featuring 'Certified Lover Boy' track "IMY2."

Trace William Cowen4 days ago
Kai Cenat in a black jacket with star patterns stands in front of a sparkly backdrop with "Lionsgate" and "Michael" visible.

Kai Cenat Gifted Rat by Streamer University 2026 Student: ‘I Don't Want This’

The peculiar gift was intended as a reference to the star's humble beginnings.

Trace William Cowen4 days ago
Kai Cenat with long hair is enthusiastically speaking into a microphone while sitting on a chair, wearing a gray sweatshirt and black pants.
Trace William Cowen5 days ago

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