Jeans

Jeans originated in the late 19th century when Levi Strauss & Co. introduced durable denim pants designed for workwear. Over time, they transitioned from purely functional garments to everyday essentials, embraced across various cultures and generations. Their rugged construction and riveted pockets have made them synonymous with casual and streetwear styles worldwide. In practice, people engage with jeans through a deep appreciation for variety in fit, wash, and finish, often choosing styles that resonate with certain eras or subcultures. Enthusiasts seek out vintage pairs or limited-edition collaborations, transforming jeans into a form of personal expression and a canvas for fashion experimentation.

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Blue hoodie with white splatter design and text "Skyvault Blue" on the front, featuring a zip-up style and hood.
Style

WNTD Apparel: Hoodies, Jackets, Denim, and More Available on Complex

The LA-based brand was founded by Blu Boy in 2014.

Complex Staff2 days ago
Close-up of denim jeans with "Roy" embroidered in red on the inner pocket and a leather patch with "ROY" on the waistband.
Style

Roy Slaper, Founder of the One-Man Denim Brand Roy Denim, Has Died at 54

In the 2010s, the small-batch jeans he made at his workshop in Oakland became coveted across the globe.

Legs wearing black jeans with colorful embroidery and sneakers, pointing upwards against a dark background with "The Denim Edit" text.
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Denim Edit on Complex: How to Shop

Our Denim Edit features Ed Hardy, Miaou, Birth of Royal Child, and more.

Complex Staff35 days ago
A woman in a sheer blouse and jeans walks at an event with photographers in the background.
Style

Bhavitha Mandava’s Chanel Met Gala Look Calls Back to Her Chance Subway Scouting

The Indian model wore a "couture version" of the outfit she was discovered in.

A pair of distressed, patchwork denim jeans with various textures and embellishments, including buttons and frayed edges.
Style

RCNSTRCT Studio Patchwork Detail Denim: How to Buy

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Complex Staff129 days ago
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Denim jacket and jeans with red plaid lining, displayed on a white background.
Style

Fugazi Is Opening a Los Angeles Store

The "post-structuralist commentary on streetwear" is opening a brick-and-mortar in West Hollywood

tara mahadevan146 days ago
Man wearing a striped Tommy Hilfiger rugby shirt in red, white, and blue, walking in an urban setting.
Style

Tommy Hilfiger Unveils Tommy Jeans Spring 2026 Collection

The new campaign stars K-pop superstar Jang Won Young.

tara mahadevan149 days ago
Jung Kook with dark hair plays an electric guitar, wearing a black leather jacket and white shirt, against a plain background.
Style

Jung Kook Stars in New Calvin Klein Denim Campaign: Watch Exclusive Behind-the-Scenes Footage

Iconic jeans take center stage as the BTS singer brings energy and style to the shoot.

Alex Ocho157 days ago
kelis/Instagram
Music

Kelis Shows Off 'Travel Fashion,' Flaunts Curve-Hugging Levi's Jeans

The vocalist wants the denim brand to give her a call for a business partnership.

Sydney Sweeney.
Pop Culture

Sydney Sweeney Insists She's 'Against Hate' Following Controversial American Eagle Ad

The actor said her "silence" on the brand's 'great jeans' campaign "widened the divide."

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(L-R) Nelly and Flo Rida.
Music

Nelly Denies Flo Rida's 'Low' Was Offered to Him First: 'T-Pain's Lying'

The "Country Grammar" hitmaker said T-Pain is "lying" about the 2007 hit single being rejected by him.

Miley Cyrus and Tish Cyrus attend SNL50: The Homecoming Concert at Radio City Music Hall on February 14, 2025 in New York City.
Pop Culture

Miley Cyrus’ Mom Reacts to Sydney Sweeney’s AE Ad Called ‘Missed Opportunity’ to Use Cyrus Women

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Maggie Ekberg329 days ago
ALLENTOWN, PENNSYLVANIA - AUGUST 03: U.S. President Donald Trump boards Air Force One at the at the Lehigh Valley International Airport on August 03, 2025 in Allentown, Pennsylvania. Trump spent the weekend at his property in Bedminster, New Jersey. 

LOS ANGELES, CALIFORNIA - AUGUST 03: Sydney Sweeney arrives at the Los Angeles special screening of "Americana" at Desert 5 Spot on August 03, 2025 in Los Angeles, California.
Pop Culture

Trump Says Sydney Sweeney Has ‘Hottest Ad Out There’ After Learning Actress Is Registered Republican

The U.S. president commended Sweeney for being a registered Republican.

Sydney Sweeney, American Eagle
Pop Culture

American Eagle Defends Sydney Sweeney ‘Great Jeans’ Campaign Amid Backlash

The actress' ad has been mired in controversy due to its racial undertones.

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Doja Cat and Sydney Sweeney
Pop Culture

Doja Cat Mocks Sydney Sweeney’s American Eagle Jeans Commercial

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