After a four-year hiatus, the artist formerly known as Kanye West held his first fashion show with Yeezy Season 01 on Wednesday (Nov. 4).
Among the guests at the new Yeezy Flagship Droam 1 location in Los Angeles were 2 Chainz, Kid Cudi, Big Sean, Natalie Nunn (of North West Halloween costume fame), the Clermont Twins, ASAP Nast, Sab Zada, and Jerry Lorenzo, among many others. Complex’s own Liberty Love was also on hand.
Ye’s daughter North West showed up as well, as did Ye’s wife Bianca Censori.
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One of the highlights of the show, which was streamed on Kick by Neon, came when what appeared to be several unreleased Ye songs were used as part of the soundtrack. “I went through your likes/Who the hell is Ike?… I went through your phone/Who the hell is Tone?” went the lyrics to one.
Rather than going down a runway, models wearing largely minimal and monochromatic looks walked in circles around a big white hill. Among them was the rapper Nettspend.
The presentation comes at a time where the brand has been slowly reintroducing itself to the public. Women’s Wear Daily reported in August that Yeezy partnered with JD Sports to release the Yeezy 800 sneaker this holiday season. Their collaboration previously involved JD Sports stocking Yeezy Slides and other footwear models.
Various Yeezy items have also been available on the brand’s website.
In 2022, the last Yeezy fashion show was held in Paris. The showcase was marred in controversy as Ye wore a black t-shirt emblazoned with the phrase “White Lives Matter” in white lettering on the back. Weeks later, Adidas announced the end of their partnership amid the rapper’s erratic behavior and outlandish remarks.
Ye also saw Gap sever ties with him the month prior.
The rapper has spent all of 2026 trying to rehabilitate his image, starting with a full-page ad in Wall Street Journal in which he apologized for his antisemitic remarks and the impact of bipolar disorder on his life.
See some photos from Wednesday’s show below.
