UFC

UFC (Ultimate Fighting Championship) is a mixed martial arts (MMA) promotion company founded in 1993 and based in Las Vegas. It is recognized for its iconic Octagon-shaped cage and for showcasing fighters skilled in Brazilian jiu-jitsu, wrestling, boxing, Muay Thai, and other disciplines. UFC features a diverse roster of champions and contenders competing across multiple weight classes, making it the largest MMA organization worldwide. The UFC’s rise in the early 2000s marked a turning point for MMA, as it standardized rules and secured a television deal that brought the sport into mainstream American homes. Events often spotlight headline bouts that generate widespread media coverage and social media discussions, driving engagement beyond the fights themselves. This approach has helped establish UFC as a global brand with a calendar of international events that attract fighters and audiences from around the world.

Sign Up to get access to the latest drops, exclusive products and insider updates.
By entering your email, you agree to receive customized marketing messages from us and our advertising partners. You also acknowledge that this site is protected by reCAPTCHA, and that our Privacy Policy and Terms of Service apply.

Featured

Latest Stories

Usman Nurmagomedov in the ring, wearing black gloves and red wrist wraps, focused and ready to fight.
Sports

Usman Nurmagomedov Sentenced to Six Months in Prison Over Merab Dvalishvili Attack, Will Be Deported

The undefeated MMA fighter and five teammates were sentenced over the violent hotel confrontation.

Mark Elibert1 day ago
Dana White and President Donald Trump
Sports

Dana White Reportedly Declines President Trump's Invitation to Be Press Secretary

The president's Truth Social pitch arrives with the press secretary's post empty since Oct. 16.

Trey Alston7 days ago
Payton Talbott for Tenore
Style

UFC Star Payton Talbott Drops Clothing Collection With TENŌRE

The rising star has his own clothing collection out now.

Matt Welty44 days ago
Brian Ortega on the left wears a white sports shirt, and Jay Park on the right wears a black jacket and white shirt.
Sports

Brian Ortega and Jay Park Squash Beef Six Years After Infamous UFC 248 Slap

Ortega and Park reunited in Los Angeles and declared their longtime feud officially over.

Mark Elibert46 days ago
UFC x OVO clothing collection
Style

UFC and OVO Collaborate on Clothing Featuring Conor McGregor, Hasbulla, and More

Here is what you need to know about the upcoming collab between UFC and Drake's OVO.

Matt Welty86 days ago
Advertisement
Dana White.
Sports

Dana White Shuts Down Theory Government Manipulated Weather to Protect UFC Freedom 250

White said even military meteorologists expected a major storm to hit the White House event.

Mark Elibert92 days ago
RVCA
Style

RVCA and Tapout Drop a Limited-Edition Capsule With UFC Fighter Marlon 'Chito' Vera

The nine-piece collection, priced from $45 to $130, blends Tapout's Y2K style with RVCA's minimalist design ethos.

Abel Shifferaw94 days ago
Zuckerberg and Dvalishvili
Sports

Mark Zuckerberg Once Again Spars With Merab Dvalishvili on Lake Tahoe Barge

The session included punches, kicks, and takedowns on a lake-floating platform, with his wife Priscilla Chan kayaking past mid-spar.

Trey Alston97 days ago
The UFC Took a $30M Hit on the 4th of July White House Event
Sports

UFC Freedom 250 Lost $30M at the White House — Here’s Why

Inside Freedom 250: why UFC bet big on a historic White House card, lost $30M and still viewed the spectacle as a win for the brand.

Allan Nascimento of Brazil prepares to face Mitch Raposo in a flyweight fight during the UFC Fight Night event.
Sports

UFC Fighter Allan Nascimento Dead At 34

The flyweight suffered an apparent heart attack in his sleep, according to the promotion.

Jose Martinez103 days ago
Advertisement
(L-R) Dana White and Jake Paul.
Sports

Dana White Dismisses Jake Paul Fight Merger: 'Nobody Watches' MVP or PPL

Paul declared that he's "going to war for fighters" with the new merger.

Will Lavin105 days ago
Jon Jones wearing sunglasses and a dark outfit with chains; Lewis Hamilton in a red Ferrari cap and shirt.
Sports

Jon Jones Says Lewis Hamilton Called Him a 'Coward,' Blocked Him Over Pig Hunt

The UFC champion shared the full contents of Hamilton's DM five years after the hunting video sparked an online firestorm.

Mark Elibert108 days ago
Danhausen celebrates after a match in Liverpool, England.
Bets

Combat Sports Events Streaming This Weekend

A look at the upcoming schedule for MMA, boxing, freestyle wrestling, and pro wrestling.

Matt Burke120 days ago
Anthony Joshua Praises Ilia Topuria for Changing His Mindset About Boxing
Sports

How Ilia Topuria’s Brutal Loss Made Anthony Joshua Rethink His Own Career

After watching Topuria lose his unbeaten record, Joshua resolved to become less accessible and surround himself with people focused on fighting.