SM Entertainment
SM Entertainment is one of South Korea's most influential entertainment companies and a pioneer of the modern K-pop industry. Founded by Lee Soo-man in 1995, the agency has launched some of the genre's biggest acts, including H.O.T., TVXQ!, Girls' Generation, SHINee, EXO, Red Velvet, NCT, RIIZE, and aespa. Known for its emphasis on artist development, ambitious multimedia projects, and global expansion, SM Entertainment has played a defining role in shaping K-pop's worldwide success and continues to shape the industry's future through its roster of artists, innovative music, and expanding global reach.
Featured
With aespa releasing their new album 'LEMONADE' out, we ranked the K-Pop girl group's 15 best songs of all time.
Esperanza RosenbaumMeet Karina, Giselle, Winter, and Ningning, the SM Entertainment girl group blending futuristic avatars, hyperpop production, and some of K-pop’s biggest global hits
Brendan FrederickThe Recording Academy's newest category recognizes K-pop, J-pop, and C-pop, but its "meaningful use" language rule is already raising questions.
Joe PriceThe categories, per Grammys CEO Harvey Mason Jr., will provide “more opportunities to celebrate different and new genres.”
Trace William Cowen


