Nike

Founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman, Nike began as a distributor for Japanese running shoes before becoming one of the most influential athletic brands in the world. Officially renamed Nike in 1971, the company introduced innovative performance footwear while building a powerful identity around sports, competition, and culture. Nike’s rise was fueled by partnerships with legendary athletes like Michael Jordan, whose Air Jordan line transformed sneaker culture forever. For sneakerheads, Nike represents more than footwear—it symbolizes storytelling, exclusivity, and design evolution. From iconic silhouettes like the Air Force 1, Dunk, and Air Max to limited collaborations with artists, designers, and athletes, Nike has continuously shaped trends in both fashion and sports. Its influence on sneaker collecting and streetwear culture remains unmatched across generations.

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A pair of black and gray sneakers with a mesh-like design and textured sole, viewed from the front angle.
Sneakers

Nike Ava Edge in College Grey/Black Is Available on Complex

Nike's cushioned city runner is now available.

Complex Staff4 days ago
A pair of vibrant green and black athletic shoes with white soles, featuring a dynamic design and lace-up closure.
Sneakers

Nike Zoom Skylon 11 in Volt/Metallic Silver/Black Available on Complex

Nike's late-2000s elite runner has returned.

Complex Staff4 days ago
'Green Camo' Nike Foamposite Pro
Sneakers

'Green Camo' Nike Foamposite Pro Is Coming Back in September

Here's how to buy the 'Green Camo' Foamposite Pro.

Victor Deng6 days ago
'Thermal Energy' Nike Ja 4
Sneakers

This Nike Ja 4 Features Wild Graphics

Here's an early look at the 'Thermal Energy' Nike Ja 4.

Victor Deng11 days ago
Close-up of three sneakers: a Vans with textured fabric, a Nike with a neon green swoosh, and a New Balance with a beige knit design.
Sneakers

The Best Sneakers Under $150 Available Right Now on Complex

The best sneakers under $150 on Complex Shop right now, from the Nike Moon Shoe and Air Force 1 "Philadelphia" to the Vans LX Authentic 44 and New Balance 471.

Oruny Choi13 days ago
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A collage of three sneakers: blue mesh Adidas, white Nike with green swoosh, and black-and-white cowhide pattern hiking shoe.
Sneakers

Nike Moon Shoe, Adidas Bad Bunny, HOKA Tor Summit: New Sneakers on Complex

This week's Complex Shop footwear new arrivals include: Adidas' Bad Bunny collab and EVO SL Zip, plus the Nike Vomero Plus, HOKA Tor Summit all live now.

Oruny Choi14 days ago
Nike Moon Shoe
Sneakers

These Nike Moon Shoes Are Available Early on Complex

The latest Nike Moon Shoe colorways are available on Complex now.

Victor Deng16 days ago
Motoi Hatsuki Nike Air Max Sneaker
Sneakers

The First Nike Air Works Sneaker Surfaces

Designer Motoi Hatsuki reveals his Nike Air Works design.

Victor Deng17 days ago
Victor Wembanyama is getting a Nike signature shoe
Sneakers

Victor Wembanyama Has a Nike Signature Shoe Coming

The terms of Wembanyama's new Nike deal include a signature sneaker line.

Victor Deng17 days ago
Travis Scott x Nike Moon Shoe 'The Odyssey'
Sneakers

Closer Look at Travis Scott's Nike 'The Odyssey' Collabs

Don't expect these Travis Scott x Nike 'The Odyssey' sneakers to release.

Victor Deng18 days ago
Nike Studio Fleece
Sneakers

Nike's Studio Fleece Apparel Line Just Dropped

Alysa Liu, Yeat, and Sha-Carri Richardson help introduce the new collection.

Victor Deng18 days ago
'Nightmare' Nike Ja 4
Sneakers

How to Buy the 'Nightmare' Nike Ja 4

The Nike Ja 4 releases in August.

Victor Deng19 days ago
Eminem's 'Encore' Air Jordan 4
Sneakers

Eminem Auctions Rare Air Jordan Collabs and More Sneakers for Charity

Featuring the 'Slim Shady' Air Jordan 3, 'Encore' Air Jordan 4, and more.

Victor Deng20 days ago

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