Ken Carson's Favorite Clothing Brands, According to His Lyrics

Mentions: 17
Songs: “SS,” “Wrist,” “shopping,” “amnesia,” “addiction,” “wedidit,” “RICK OWENS” (x2), “Fashion Habits,” “i need you” (x2), “gynecologist,” “Off The Meter,” “VETERAN,” “Swag Overload,” “Me N My Kup,” “Inferno”
Best Lyrics:

• "Fashion ho, Vetement head to toe / I think the Chrome Heart go with the Ricky O / Pop out all-black 'fit, they act like they ain't never seen Rick before," “Amnesia”
• "Chrome Heart, Chuck Taylors, I don't wanna converse with ya / 10K for the Rick Owen blazer," “addiction”

If you know anything about Ken Carson and Opium, this probably wasn’t too surprising. Rick Owens and his gothic designs have been representative of the collective’s signature aesthetic since its inception.

Mentions: 14
Songs: “shopping,” “Fashion Habits,” “I need you” (x3), “Freestyle 2,” “Green Room,” “Swag Overload,” “money & sex,” “Me N My Kup,” “Thx” (x2), “Nightcore 2,” “Rockstar Lifestyle”
Best Lyrics:

• "I throw Gucci on her coochie, bad bitches get Balenci' / I go Hermès for a ten and my Goyard hold the blicky," “shopping”
• "Balenciaga, I just spent your mortgage on my collar," “Fashion Habits”
• "Balenciaga boots, I ain't never laced up no Timbs (Yeah)," “Thx (More Chaos)”

Under Demna’s creative direction from 2015 to 2025, Balenciaga grew into one of the most popular luxury brands in the world. Support from emerging rappers like Ken Carson are a big reason why. The exaggerated proportions and elevated takes on everyday items that became the calling cards of Demna’s Balenciaga were heavily embraced by the fanbase. Despite Demna’s departure, pieces from his tenure are still in high demand.

Mentions: 12
Songs: “Ghost,” “Wrist,” “amnesia,” “addiction,” “RICK OWENS," “Blakk Rokkstar,” “Drug kit,” “Trap Jump,” “K-Hole,” “200Kash,” “Confetti,” “Ghoul”
Best Lyrics:

• "Copped a Chrome Heart stroller for my baby,” “200Kash”
• "She got Chrome Heart glasses, on Sarah Palin / Rose from the concrete, but I'm not Jalen," “Ghoul”

Chrome Hearts takes the number three spot. Another unsurprising conclusion that has been validated by Ken Carson’s lyrics.

Mentions: 5
Songs: “amnesia,” “Freestyle 2,” “Swag Overload,” “Me N My Kup,” “Thx”
Best Lyrics:

• “I be VET-VET-VETEMENTS from head to toe, even the socks / I got every Balenciaga boots, except for the Crocs / Rick Owens all over my— Rick Owens all over me," “Me N My Kup”

Ken Carson has stayed in Vetements recently, both archival and unreleased. We expect Guram Gvasalia’s polarizing label to be given even more shoutouts in the future.

Mentions: 4
Songs: “Wrist,” “shopping,” “Margiela,” “VETERAN”
Best Lyrics:

• "I went to go shop in the Margiela store, this ho wanna take a picture," “Wrist (Xperiment)”

Maison Margiela isn’t just shouted out frequently in Ken Carson’s lyrics. The rapper even has a song named after the legendary brand.

Mentions: 4
Songs: “Fw00,” “shopping,” “The Acronym,” “Drug kit”
Best Lyrics:

• "The O stand for ostrich, the Hermes bag came pink," “The Acronym”

Hermès Birkins are one of the most coveted status symbols in the world today. Of course, Ken Carson is going to flex that he has purchased a few.

Mentions: 3
Songs: “wedidit,” “Fashion Habits,” “Succubus”
Best Lyrics:

• "Raf Simons, Rick O' / 005, YVL, bigger than the Big Show," “wedidit”

It’s simple. If you love luxury fashion, you love Raf Simons.

Mentions: 3
Songs: “Ghost,” “Fashion Habits,” “Trap Jump”
Best Lyrics:

• "Louis Vuitton Air Force 1s, hell yeah, I got 'em,” “Fashion Habits”

Nike certainly isn’t the first brand you think of when you think of Ken Carson’s personal style, but it was inevitable for a brand as big as the Swoosh to get some dedicated bars.

Mentions: 2 or less (per brand)
Best Lyrics:

• "I spent seven K on a Prada jacket, I ain't even braggin," “Fashion Habits”
• "These diamonds from Alex Moss, you know I don't shop at no Tiffany's," “Margiela”
• "She got acne on her face (Woah) / I got Acne on my jeans," “Drug kit”
• "Ed Hardy, I designed it, I'm the designer," “Trap Jump”