Concepts is celebrating its longtime New Balance partnership with a pop-up shop just around the corner from the retailer's Cambridge, Massachusetts door.
To mark the event, Concepts has released two New Balance 998 sneakers, one of which can only be found in-store from the 9 JFK Street pop-up. The arguable highlight of the group is the exclusive "Goldeneye" colorway, which takes its colors from the mallard duck and combines shades of brown suede with light blue suede details and iridescent accents that appear navy without flash.
In addition to the exclusive makeup, Concepts has another pair with local inspiration in the "Nor'easter" 998, which takes its hues from New England winter weather. This style blends blue and teal suede with white accents and a honeycomb-like texture on the N logo and heel and toe box overlays.
Both of these American-made colorways are available beginning today for $220 each from the Concepts x New Balance pop-up shop at 9 JFK Street. An online release has not been announced.
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