As part of their 'Remix Fashion' campaign, Zalando have made a music-video-meets-fashion-film showing life inside the A$AP Hotel, a surreal hotel ran by A$AP Rocky. With A$AP Rocky running the show from his central suite, the hotel's first four guests are Jourdan Dunn, Andreea Diaconu, Kris Gorrschalk and Julia Nobis, who are all assigned a room in the hotel based on their own individual style and personality. When they arrive, A$AP Rocky swaps the guests' suitcases, leaving them all with a new set of fits and helping them to remix their style with pieces from high to low. With their new suitcases, the four guests can mix different looks and come up with a style that reflects their personality. Part of the reason A$AP Rocky has become one of the most influential people in style is his mix of different influences to give him a unique and distinctive look. It's this mix that's on show in the A$AP Hotel, with the new remixed outfits meaning the hotel's guests can express their personality and their own style.
Take a look inside the A$AP Hotel above, and head to the Zalando site for more information on their Remix Fashion campaign.