There's nothing new about skaters going pro. But pro skaters uniting to form a single league that attracts new fans to skateboarding and provides an outlet for skaters looking for competition? Now that is a new concept that we can get behind. But will Street League—the creation of pro skater/MTV reality TV star/entrepreneur Rob Dyrdek—catch air or ultimately come to a grinding halt? The verdict is still out. [Read "Skateboarding Isn't Selling Out, It's Just Starting To Sell" at Business Insider]
