Thirty years ago, Michael Jordan signed a $500,000 sneaker deal with Nike. From that moment on, things changed for the brand and in New York City sneaker culture. In a special Complex TVfeature, Quickstrike'sDJ Clark Kent and Russ Bengtson discuss how the Air Jordan impacted the sneaker game in NYC. From MJ's big-time performances at Madison Square Garden, to the opening of Flight 23, the two native New Yorkers talk about the brand's evolved since 1985. For more, head over to Complex TV.
Quickstrike's DJ Clark Kent and Russ Bengtson Discuss The Air Jordan and Its Impact on New York City (Video)
How was New York sneaker culture impacted by the Air Jordan? Thirty years ago, Michael Jordan signed a $500,000 sneaker deal with Nike & sneaker culture in NYC.
ByComplex
Feb 17, 2014
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