The New Yorker Weighs In On Bloomberg's Proposed Soda Ban

A pulpy cover exposes the future underbelly of the sweet drink trade.

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To illustrate this week's cover of the New Yorker, Owen Smith stretched his imagination to the breaking point to render a future pulpy New York, where cops catch you for drinking big sodas and all the dames wear red dresses. And the men are real men, wearing only jeans and white T-shirts.

This cover riffs on Mayor Bloomberg's proposed soda ban, which would stop businesses in NYC from selling sugary beverages in sizes over 16 ounces.

[via Gothamist]

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